No Hidden Costs with Glide

Dom Tancock, Director of Business Development at Glide, shares valuable yet surprising insight that could help you with your marketing this year.

GLIDE MEANS: NO HIDDEN COSTS

Here at Glide we take a different approach to the pricing of a leaflet distribution campaign than some other companies.

With us you pay for the positioning of your campaign and the length of time your campaign runs, not the number of leaflets that are picked up by your audience.

It's not uncommon for other companies to quote for the volume of leaflets you provide, which means you can get caught out and face extra costs.

Let's take a look at why our approach can give you a better ROI on your marketing spend.

Imagine that you task us with getting your leaflets on display at 50 outlet for 6 months. You decide to start with 10,000 leaflets. Your leaflets are clearly popular because after 2 months so many people have picked up your printed material that your stock runs out.

With a Glide campaign, all you need to do is send us more leaflets and we'll continue refreshing the display stands with your stock until the end of your campaign. Your fee has already been agreed for that set distribution period and we won't charge you anything extra.

Now another company with a different pricing model will look like this: say you've paid for 10,000 leaflets to be displayed and the stock runs out after 2 months. If you want to continue to be visible to your audience in that outlet for longer, not only will you need to provide them with a further quantity of leaflets, you'll be charged extra to be on display.

Keen to discover more?
Email dominic.tancock@glidemedia.co.uk or call direct on 01242 801344.